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Author (up) Livina, A.; Druva-Druvaskalne, I.,
Title Experiences of Co-Designing Tourism Product Strategy for Tourism Destination: Bottom-up approach Type
Year 2021 Publication The 10th MMV Conference: Managing outdoor recreation experiences in the Anthropocene – Resources, markets, innovations Abbreviated Journal
Volume MINA fagrapport Issue Pages 148-149
Keywords MMV10
Abstract Management issues of tourism destination highlight collaboration among involved stakeholders, their engagement in planning processes, functions and responsibilities, particularly hot item is sales of tourism destination and tourism products (Mariani et al. 2013; Mackay et al. 2020). The purpose of the paper is to show development process of tourism product strategy development initiated by bottom -up approach.
Call Number Serial 4266
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