Abstract |
In Doi Inthanon National Park, local community members created community tourism groups to deliver tourism program and services in the park. They must work with park staff in pursuing tourism in the park. Cooperation between community members and park authority was the main issue. Working with park authority could be a barrier to reach the tourism goal of sustainability. The way of thinking and practices, organizational culture as well as the knowledge management was relatively different between them. Hence, the concept of learning organization was employed here as a framework to design an efficient local tourism organizations to work with park authority. This study aimed to develop learning organization performance factors and to evaluate the success of learning organization in community-based tourism (CBT-LO) of the three communities at Doi Inthanon national park: Mae Klang Luang, Nong Lom, and Pa Mon. |