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Author Roberts, J.,
Title An audience based approach to communication intervention Type
Year 2008 Publication Management for Protection and Sustainable Development Abbreviated Journal
Volume MMV 4 - Proceedings Issue Pages 502-504
Keywords MMV4, Audience-based communication, Codes of conduct, Recreational impacts
Abstract Communication Interventions (CIs) are often used by the environmental and outdoor sectors to try to manage and mitigate the impacts of recreation. This research audited the CIs currently being used in Wales, reviewed the process of creating them and explored the way that audiences gather and responded to advice, instruction and guidance. It found that currently most CIs are too narrow in their delivery and do not consider behaviour change sufficiently, tending to over focus on the message. The study recommends that CIs should utilise a broad range of integrated media, linked, if possible, to direct ‘points of contact’. A guide to creating effective audience based CIs is being developed using the results and recommendations.
Call Number ILEN @ m.sokopp @ 1108 Serial 2675
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Author Roberts, J., Liley, D.,
Title Welsh seasonal habitat vulnerability mapping Type
Year 2012 Publication The 6th International Conference on Monitoring and Management of Visitors in Recreational and Protected Areas: Outdoor Recreation in Change – Current Knowledge and Future Challenges Abbreviated Journal NULL
Volume MMV 6 - Proceedings Issue NULL Pages 40-41
Keywords MMV6
Abstract NULL
Call Number ILEN @ m.sokopp @ 389 Serial 2833
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